by Pete Ferguson
I love Infographics! I subscribe to receive emails with several a day and I’m constantly surfing the Internet for new examples of how to breakdown complex information into a graphic representation.
This topic of job interviews is a great one. One of my largest pet peeves when I’m the interviewer is when I ask the applicant what they know of the company I work for – which is the World’s Largest Online Commerce with two of the most visited websites in the world – and they don’t know about and they’ve never used our services. You don’t get hired for your great personality alone … you need to do your research!
You should spend 10-20 hours researching the company, seeing who you may know who already works there through LinkedIn, etc. and use their products before showing up for the first time and trying to convince them you are a good fit.
For those who regularly screen and interview, consider a tip I read in HR Management magazine and have applicants post a 2-minute video online explaining why they are the best candidate and 2-3 questions specific to the position. What used to take hours to sift through resumes and hold initial interviews or phone screenings will be a very entertaining 20-30 minutes max.
My favorite was when we were hiring for a training expert with experience in video production and web design. Many applicants contacted our recruiter saying they hadn’t uploaded a video to the Internet before and did he know of a site where they could do that? This shortened the list very quickly as I consider publishing a video to YouTube easy enough for even me to accomplish with one thumb press on my iPhone.
Of the videos we did receive, one guy was using a headset and the webcam for his current employer’s computer, sitting in his current cubicle with coworkers walking behind him. That one was a great laugh and that was all it was.
Unfortunately, not a single applicant did anything creative, mostly just talking heads reading a monotone script or “winging it” with bad lighting and sound. I was amazed no one was willing to go out on a limb a bit and put together something entertaining to show their creative side.
It is pretty much a given that your LinkedIn, WordPress, Facebook, Twitter and other accounts will be reviewed. So don’t post anything your father or mother would be shocked to see or read. [My dad reviews my posts regularly and provides wise feedback and input.]
Last week I was conducting a phone screening interview with a candidate and so I pulled up her profile while I was talking on the phone to compare against her resume and I saw that she had stated that she was voted #1 Mom by her three daughters. I have three daughters, and that made an immediate connection that softened me up through the applicant’s nervousness. So I asked her about it, she laughed and asked if that was appropriate to put on her page. I thought it was! She then slowed down and became a lot more humanistic instead of robotic.
Painting your humanistic side is good. However, I don’t recommend using your favorite bar or beach photo for your LinkedIn profile (seen it many times), and the old saying of “what happens in ______ (Vegas or company party, or wherever) stays in _______” didn’t account for smartphones, Google searches, Facebook, Twitter, etc.
And now to the promised infographic: